In the world of online education, the quality of customer support can make or break a course’s reputation. While marketing, design, and content tend to get most of the attention, support is where your students feel seen, heard, and cared for—or abandoned. When two or more people are involved in a co-production, managing support becomes … Read more

In the world of digital education, co-produced courses offer an exciting and scalable model where two or more professionals bring complementary strengths together. Typically, one party offers subject-matter expertise, while the other handles marketing, operations, and scaling. While this collaboration can be highly rewarding, it also brings up an often-overlooked issue: intellectual property (IP). Who … Read more

Co-producing an online course is a smart way to bring together complementary strengths—typically one partner provides the expertise and content, while the other manages marketing, strategy, and operations. This partnership often drives growth and profitability. But what happens when one or both partners decide to move on, scale back, or shift focus? In many cases, … Read more

Co-producing digital courses is a smart and scalable way to bring expertise and business skills together. With the right partnership, co-productions can drive major impact—combining educational content with sales strategy, operations, and growth. But while the potential is high, so are the risks. As with any collaboration, conflict and misalignment are inevitable over time. When … Read more

Online courses have become one of the most powerful tools for teaching, marketing, and revenue generation. Co-produced courses, where experts team up with business strategists or marketers, offer even more leverage by combining strengths. But what happens when your course matures, your audience grows, and you’re ready for the next level? One of the most … Read more

Co-producing a digital course brings together different skill sets to build and scale a profitable product. Usually, one partner brings the expertise and teaches the content, while the other handles marketing, strategy, and technical implementation. But once your course reaches a certain level, especially in high-ticket or B2B models, you may realize that you need … Read more

Co-producing a digital course already offers a powerful way to combine talent and expand reach. But when you introduce influencers or guest experts into the mix, you unlock even more potential—especially in terms of audience growth, credibility, and revenue. Launching a course with an influencer or guest expert adds complexity, but it can also skyrocket … Read more

As digital education continues to evolve, more institutions and enterprises are seeking ready-made, high-quality courses they can implement without building from scratch. If you’ve co-produced a course that delivers real value, a powerful next step is to license it to organizations that want to train their teams or offer educational programs to their audiences. Licensing … Read more

In today’s digital education landscape, data plays a powerful role. From tracking student progress to improving marketing performance, data helps course creators make smarter decisions. But with great power comes great responsibility—especially when a course is co-produced. If you and your partner are running a digital course together, it’s essential to understand how to ethically … Read more

In the world of digital courses, the face of the product is usually the subject-matter expert—the teacher, coach, or specialist who appears on camera and leads the lessons. But behind many successful online programs is another crucial figure: the co-producer. Co-producers are the strategists, marketers, and systems-builders who take a course from concept to scalable … Read more